Thu, 9 June 2016
New research reveals that the humble podcast is experiencing double-digit annual growth. Podcast consumers are more affluent, highly educated, and more connected to brands than the average consumer. Is podcasting the most effective way to connect to consumers in an increasingly ad-free world? Hosts Mark Schaefer and Tome Webster also introduce the latest product from the Marketing Labs, Tommodium, when being you is not enough.
Direct download: The_greatest_social_media_opportunity__You_might_be_surprised.mp3
Category:general -- posted at: 3:19pm EDT