The Marketing Companion

Blogs, podcasts, and social media are all powerful tools to market brands, but what about your personal brand? Is there such a thing? And does "personal branding" actually work? Marketing Companion hosts Tom Webster and Mark Schaefer debate personal branding, and disagree in some surprising ways.

Direct download: TMC.36.mp3
Category:Social Media Marketing -- posted at: 7:29pm EDT

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