The Marketing Companion
 
Mark and Tom dive into Mark’s newest book, The Content Code, and talk about the steps needed to overcome Content Shock. It’s not enough to simply create content, content has to be ignited to be successful. Mark and Tom go into some of the best ways to do that, along with a discussion of “gray social” and, of course, more products from the Marketing Companion Labs.
 
Direct download: TMC.45.mp3
Category:Social Media Marketing -- posted at: 3:00pm EDT

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