The Marketing Companion (social media marketing)

In this final bonus episode, Mark Schaefer gives away another free chapter from his book LESSONS: Essays to help you embrace the chaos. In this installment, he provides his best tricks to help you get ready for an important presentation.

Direct download: LastLESSONS.mp3
Category:Social Media Marketing -- posted at: 9:38am GMT

Host Mark Schaefer hosted a marketing retreat dedicated to exploring the future of marketing. Mark and Brooke report on some of the key takeaways from this exciting gathering of business thought leaders.

Direct download: APRIL15MARK-FINAL.mp3
Category:Social Media Marketing -- posted at: 5:08pm GMT

In this exclusive bonus chapter from Mark Schaefer's book LESSONS, he tells a story about one his great mentors changed his life with a single word!

Direct download: LESSONSFINAL.mp3
Category:Social Media Marketing -- posted at: 2:52pm GMT

Many businesses are being disrupted by new digital entrants. Perhaps the only way to fight back is to add emotion. Mark and Brooke look at a new retailing case study, the end of likes, and a new marketing platform from Amazon.

Direct download: MarkSEP30FINAL.mp3
Category:Social Media Marketing -- posted at: 9:13pm GMT

In this free audio chapter of Mark Schaefer's book LESSONS, Mark provides you exclusive insight from studying under management and marketing legend Peter Drucker

Direct download: LESSON3FINAL.mp3
Category:Social Media Marketing -- posted at: 7:25pm GMT

In this episode, Mark and Brooke discuss the vital topic of staying relevant in a fast-changing world. There are some surprising insights here as they tackle strategies on trends, skills, technology and even the impact of your personal appearance.

Direct download: MARKSep15.mp3
Category:Social Media Marketing -- posted at: 9:44pm GMT

Use the same book cover graphic on all five episodes please. In this exclusive bonus content, Mark Schaefer provides a free chapter from his essential new book LESSONS: Essays to help you embrace the chaos, In this episode, Mark teaches us how to stay relevant in an age of disruption

Direct download: Bonus2.mp3
Category:Social Media Marketing -- posted at: 10:32pm GMT

Marketers flock to whatever is popular until the ruin it. Mark Schaefer rants on this show that great marketing should be about non-conformity. He and Brooke Sellas also discuss an exciting new trend from Nike, an honest tech movement and the 10 Gen Z words you need to know now.

Direct download: MarkSep1Publich.mp3
Category:Social Media Marketing -- posted at: 1:31pm GMT

In this bonus episode, Mark Schaefer provides and essential chapter from his new book LESSONS: Essays to help you embrace the chaos. In this free chapter, mark explores how to function as a business person when you're dying inside.

Direct download: Bonus1Final.mp3
Category:Social Media Marketing -- posted at: 6:21pm GMT

Mark and Brooke reveal one of the worst marketing tactics in history, now being used by At&T and others to drive customers to their breaking point. Also, TikTok comes of age and a new book to help you embrace the chaos!

Direct download: MarkAugust19.mp3
Category:Social Media Marketing -- posted at: 2:16pm GMT