Fri, 17 March 2017
Is social media turning into a three-horse race? New research by Edison indicates that Americans are starting to migrate to three big social media platforms, while usage and preference is flattening out on secondary platforms. In this scintillating, 99th episode of The Marketing Companion, Tom Webster reveals a study 2o years in the making: The Infinite Dial. Some of the highlights of this show:
In this episode, Tom and I also read our spam, because we can. Who's ready to rumble? Resources mentioned in this podcast: Edison's Infinite Dial Report Norm McDonald's Moth Joke. Please support our extraordinary sponsors. Our content is free because of their generosity.Many thanks to our friend Scott Monty for the awesome show intro. Be sure to check out his amazing newsletter The Full Monty and his new podcast available here: fullmontyshow.com. BuzzSumo is the world’s best way to discover, analyze and amplify your content. Run over to BuzzSumo today for a 14 day free trial. Beyond data, BuzzSumo offers priceless insights into content discovery, monitoring, influencers and outreach, content research and planning, and competitor research. Find out why so many Marketing Companion fans are now hooked on Buzzsumo. Check out BuzzSumo’s powerful technology to look at the hottest content trends down to the hour!
Direct download: The_audio_revolution_and_the_opportunity_for_smart_marketers.mp3
Category:Social Media Marketing -- posted at: 4:08pm GMT |