The Marketing Companion

Non-human, AI-generated influencers are now generating millions for their paid sponsors. They don't get sick, they don't complain and they are a significant marketing mega-trend.

Direct download: MarkNOV23FINAL.mp3
Category:Social Media Marketing -- posted at: 7:18pm BST

Fake news is just the beginning. New technology will allow anyone to create Hollywood-quality effects and replicate humans with uncanny accuracy. What are the implications for society, business and marketing?

Direct download: MarkNOV9FINALFINAL.mp3
Category:Social Media Marketing -- posted at: 10:05am BST

In this special episode, Mark Schaefer discusses the stressful realities of the pandemic on his life and urges listeners to consider their historical narrative.

Direct download: Special_MC_edition_pandemic.m4a
Category:Social Media Marketing -- posted at: 2:01pm BST

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