Sun, 29 September 2019
Many businesses are being disrupted by new digital entrants. Perhaps the only way to fight back is to add emotion. Mark and Brooke look at a new retailing case study, the end of likes, and a new marketing platform from Amazon.
Direct download: MarkSEP30FINAL.mp3
Category:Social Media Marketing -- posted at: 9:13pm BST
Mon, 23 September 2019
In this free audio chapter of Mark Schaefer's book LESSONS, Mark provides you exclusive insight from studying under management and marketing legend Peter Drucker
Direct download: LESSON3FINAL.mp3
Category:Social Media Marketing -- posted at: 7:25pm BST
Sun, 15 September 2019
In this episode, Mark and Brooke discuss the vital topic of staying relevant in a fast-changing world. There are some surprising insights here as they tackle strategies on trends, skills, technology and even the impact of your personal appearance.
Direct download: MARKSep15.mp3
Category:Social Media Marketing -- posted at: 9:44pm BST
Sun, 8 September 2019
Use the same book cover graphic on all five episodes please. In this exclusive bonus content, Mark Schaefer provides a free chapter from his essential new book LESSONS: Essays to help you embrace the chaos, In this episode, Mark teaches us how to stay relevant in an age of disruption
Direct download: Bonus2.mp3
Category:Social Media Marketing -- posted at: 10:32pm BST
Mon, 2 September 2019
Marketers flock to whatever is popular until the ruin it. Mark Schaefer rants on this show that great marketing should be about non-conformity. He and Brooke Sellas also discuss an exciting new trend from Nike, an honest tech movement and the 10 Gen Z words you need to know now.
Direct download: MarkSep1Publich.mp3
Category:Social Media Marketing -- posted at: 1:31pm BST