Fri, 3 April 2015
Remember when social media was about engagement? I could argue that the biggest trends we are witnessing are all about NOT engaging! For example,
Without question, "engagement" is not as fashionable as it once was. Does it still have a place in the social media eco system? This is the topic tackled with my erstwhile podcasting partner Tom Webster on the latest edition of The Marketing Companion. We would be most pleased if you listened to it. Here it is, in all its auditory glory:
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