The Marketing Companion

In this special episode, Mark Schaefer talks with Adidas global brand communications director Fabio Tambosi. We explore how the pandemic is re-defining sports, the consumer behaviors that are changing forever, the eCommerce surge, how Adidas pulled off the world's biggest social media hack, and business lessons from LeBron James.

Direct download: MarkAugust17.mp3
Category:Social Media Marketing -- posted at: 7:51am EDT