The Marketing Companion

Podcasting is growing -- but in unexpected ways. For the channel to really mature and meet its economic potential, new research points  to surprising conclusions about what has to happen next.

Direct download: TMC.47.mp3
Category:Social Media Marketing -- posted at: 3:00pm EDT

Streaming video, infographics and podcasts are rising in popularity but where is the engagement? Top bloggers have eliminated their comment sections and it's hard to start a conversation on Twitter. Is the era of social media engagement over?

Direct download: TMC.46.mp3
Category:Social Media Marketing -- posted at: 1:06pm EDT